Clinic Marketing Materials
These materials were developed for The Family Clinic in Minnesota to market their take on the emerging business model Direct Primary Care, where patients can contact their primary care provider at any time and even request home visits.
The goal was to highlight the benefits of Direct Primary Care over traditional care, both financially and for one’s overall care experience, and invite potential clients to join the movement.
After the brochure, we collaborated on a flyer for the clinic’s upcoming weight loss program.
The colors and fonts are derived from the clinic’s original branding, but add details from a new sub-brand for their weight loss program that will be rolled out later in 2026.
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